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About Us

Our Philosophy

At the very heart of Fenella lies a simple belief: fashion should be effortless and simply fun. We are committed to making getting dressed the easiest and happiest part of your day.

When you wear Fenella, we want you to experience true freedom—free from overcomplication. Our focus is on exceptional textiles and vibrant colours, and we take pride in the confidence that comes with knowing our clothes are thoughtfully designed, with styles cut in flattering shapes.

Our collection, which ranges from everyday essentials to standout pieces, is designed to brighten your wardrobe and your day.

Our Heritage

Fenella is a family-run business with roots going back over 15 years, though our story truly begins in 1843 with Drapers in Wolverhampton. Drawing on generations of experience within the world of textiles, Fenella Clothing was born from a passion for textiles and fashion. From our earliest days, our mission has been clear: to design womenswear that celebrates character, comfort, and individuality—offering pieces that feel as wonderful as they look.

Fenella Clothing
Effortless fashion, designed to live in.

A Word From Fenella

What began as a small, curated collection has grown into a brand cherished by women who value quality, simplicity, and style that fits seamlessly into their lives. Every Fenella piece is created with the intention to be worn with ease, layered with personality, and loved for years to come.

Our enduring mission remains unchanged: to offer clothing that feels as good as it looks, celebrating the freedom of comfortable dressing and the joy of self-expression

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